Unlocking the Subconscious Consumer Bias: A Survey on the Past, Present, and Future of Hybrid EEG Schemes in Neuromarketing

F. Kalaganis, K. Georgiadis, V. Oikonomou, N. Laskaris, S. Nikolopoulos, I. Kompatsiaris, “Unlocking the Subconscious Consumer Bias: A Survey on the Past, Present, and Future of Hybrid EEG Schemes in Neuromarketing.”, Frontiers in Neuroergonomics, vol. 2, 2021.